Entries by Howard Love

How a Large Customer Can Kill a Startup

I often hear a founder get very excited about the prospect of a large customer.  The implied expectation is that this out-sized customer is going to shower the startup with cash & confer on them the imprimatur of legitimacy.  However, when I hear a founder start talking about “the big one” I cringe.  I  start […]

The Minimum Viable Product (MVP)

I discuss MVP’s in my book, The Start-Up J Curve, but I wanted to add some additional color because it’s so critical to get it right.  As most people  in the startup world are aware, MVP stands for Minimum Viable Product.  Each of those words are important.  Minimum means the least amount of time, money […]

Angel Investing and the Power Law

The Power Law has become a widely accepted reality in venture, particularly as it applies to a classic venture portfolio.  While it may be an important factor when understanding future or past venture returns, I think it’s a mistake to extend it to all forms of venture, especially angel investing. At the risk of oversimplifying, […]

The Perfect Pitch Deck

Today is the official launch date of my book, “The Start-Up J Curve”, so I thought it would be a good day to share something which can greatly benefit most start-ups – and especially those who are looking to raise money.  I call it The Start-Up J Curve Perfect Pitch Deck. My venture partner, David […]

The Billion Dollar Idea

Recently the Dollar Shave Club was bought by Unilever for one billion dollars.  I know many will think “why didn’t I have that idea?”  However, perhaps a more productive thought is “how could I come up with an idea like that?”  Well, it may sound far fetched but I actually do believe that you can.  […]

The Complications with Complexity

Recent conversations with several very young startups reminded me of a common problem that many start-ups face while they are in their early days: The product is too complicated. Complicated products don’t work for many reasons, the first of which is they are just too hard to explain and “message”.  When somebody asks you what […]