I discuss MVP’s in my book, The Start-Up J Curve, but I wanted to add some additional color because it’s so critical to get it right. As most people in the startup world are aware, MVP stands for Minimum Viable Product. Each of those words are important. Minimum means the least amount of time, money […]
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I’ve been lucky to collaborate with Howard as an investor, advisor and co-founder – he’s made me a better entrepreneur, and by reading this book, he’ll make you one too.
…This, quite simply, is the most impressive, actionable, and valuable business book I have read in a very long time. It’s extraordinary. I read it in a single sitting. I’m ordering copies for my partners and executives….This is a incredibly valuable resource and an invaluable read. Wow.
Howard Love is a deeply experienced entrepreneur and early stage investor. This book is a culmination of many years of seeing successes and failures, what works and what doesn’t. I highly recommend this book to entrepreneurs who want to make their own unique mistakes, rather than repeating the mistakes of others.
The J Curve is a must-read for any entrepreneur, whether first-time or seasoned! Howard’s genius is that he understands and empathizes with the entrepreneurial experience—and how humbling it can be – while also giving insight into and support as to why the challenges are of crucial benefit to the process of building a truly successful company. Entrepreneurs can use Howard’s practical insights to better understand the realistic stages to expect in starting a company in a way that is demystifying and empowering, and quite honestly, provides an appreciated element of sanity to the often crazed entrepreneurial experience. Highly recommend!
The Start-Up J Curve will train you how to get through your early business challenges, and get to the fun terrain that is sustained business growth as soon as possible.
As I begin another “pivot” in my own business, I find myself wishing that Howard had written this book years ago…when I began my own entrepreneurial journey. It would have been a tremendous roadmap and guide for the many twists and turns I faced. The J Curve is a must-read for any aspiring entrepreneur, yet I am confident that start-up vets like myself will also find many new insights as well. Howard presents a fresh and spot-on approach to understanding the growth stages, and do’s / don’t’s for each stage, of the entrepreneurial process, all based on his own vast experience starting and backing multiple companies.
Howard gives you an invaluable framework for understanding where you are with your startup and how to progress to success.
Howard’s book is engaging, thought provoking, insightful and easy to read. Founders will relate to the tangible stories and examples. This book is fuel to accelerate up the curve to success.
About Howard Love
A life-long entrepreneur who has founded, co-founded, funded and managed startups for over 30 years.
Howard Love’s Blog
Things I’ve learned from very expensive lessons.